Rooster Rojo® hits the big screen in new Scott Adkins movie

May 22, 2019

Mexico-spirited Rooster Rojo® tequila had its first appearance on the silver screen, starring in the latest film from director Jesse Johnson – The Avengement. This premium tequila is the first choice for all the villains who want to lock horns with the famous English actor and martial artist Scott Adkins.


Rooster Rojo movie 3

“To ensure the realistic storyline, we needed an edgy and cool drink that hasn’t been exploited anywhere yet,” said Jesse Johnson. “Rooster Rojo was the right option and the bar scene with a round of the tequila shots came out very credible,” he added.

“There are a lot of similarities between Scott Adkins and Rooster Rojo as both of them have a very serious attitude towards what they do and how they are doing it. Scott is a top-rate martial artist and he has succeeded everything through very hard work while our Rooster Rojo is an outcome of a time-consuming and careful investment of know-how and distilling skills. To see both of them in one scene is magnificent,” said the global brand director of Rooster Rojo tequila Mantas Zlatkus.

The movie will premiere in the USA by Samuel Goldwyn Films on May 24th, in the UK (in the digital version) by Dazzler Media on June 17th, followed by a Blu-ray and DVD release on July 1st. The debut on the silver screen for Rooster Rojo tequila can be seen here. The official trailer of the movie The Avengement can be seen here.

The launch of the movie will be accompanied by a special cocktail designed to one’s blood to run faster - The Avengement. The recipe for it is simple and can be mixed by anyone: stir all ingredients, serve it in a tall glass filled with ice. For garnish use grapefruit slice or lime wedge. For the cocktail you will be needing:

  • Rooster Rojo Blanco 35 ml
  • Italicus Liqueur 20 ml
  • Monin Pink Grapefruit syrup 15 ml
  • Fresh lime juice 10 ml
  • Sea salt 1 pinch
  • Sparkling water top

Rooster Rojo® tequila is produced in small batches at the town of Tequila, Mexico, using only 100% blue agave. Carefully crafted by Fabrica de Tequilas Finos master distiller Arturo Fuentes Cortes and blended with water that is filtered through real Mexican silver, this beverage results in a perfect combination to deliver excellent quality and authenticity. Rooster Rojo is the first tequila that employs such a technique. The brand is owned by the Amber Beverage Group (ABG), a leading producer, distributor, logistics provider and retailer of beverages. ABG operates internationally from its head office in Luxembourg and through its production and distribution companies in Russia, Mexico, the UK, Australia and the Baltics, its historical home.

The Avengement is an action and adventure film, the latest masterpiece of Jesse Johnson, starring such well-known actors as Scott Adkins, Craig Fairbrass, Thomas Turgoose and others. Samuel Goldwyn Films will release the movie in theatres on May 24th, 2019.

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