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Amber Beverage UK (ABUK) has secured a long-term listing with the prestigious hospitality organisation, Scotsman Hospitality Group, for Moskovskaya Vodka. From April, the brand is being listed as the sole house pour vodka in all 40 venues across Scotland.
Moskovskaya Vodka (38% ABV) is wholly owned by Amber Beverage Group and represented in the UK by Amber Beverage UK. A top European heritage brand, crafted in Riga, Latvia, Moskovskaya uses 100% European ingredients and packaging materials. The liquid benefits from over 120 years of vodka making tradition, made to an authentic, original recipe which results in an exceptionally smooth and versatile spirit that is perfect as a base for mixers and cocktails.
Scotsman Hospitality Group was keen to have a single vodka brand as its house vodka across the whole on-trade estate. The route to market for Moskovskaya in Scotland will be Tennents.
Darren Blackburn, Director of Beverage for Scotsman Group, said: “We chose Moskovskaya first and foremost as the liquid is excellent. It will sit very well within our estate as house pour vodka and within our cocktail offering. We have worked with Amber Beverage UK for a number of years now and have an excellent relationship, so this deal further cements that relationship.”
Scotsman Hospitality Group, headquartered in Glasgow, has been in business for over 50 years. The managed estate comprises bars, restaurants, nightclubs, hotels, and cinemas.
Grant Cunningham, Scotland Sales Manager for Amber Beverage UK, said: “We are delighted to have the opportunity to work closely with Darren and his team. Scottish spirits drinkers are discerning, and we are confident that Moskovskaya Vodka – affectionately known as ‘Mosko Vodka’ – will become a popular choice for consumers in Scotsman Group venues due to its authentic taste profile.”
Scotsman Hospitality Group venues will have three recommended house vodka serves: French Martini, Mosko Mule, and White Russian. Some venues will have traditional classics and some will have twists on the classics.
Grant Cunningham added: “As more consumers embrace authentic, traditionally crafted spirits, we are anticipating that other major hospitality customers will be looking to list Moskovskaya. This brand had a soft launch in Scotland a year ago and it will now be seen as an exciting and credible vodka to list.”