ABG CORE BRANDS:

Writers’ Tears

Writers’ Tears is a Pot Still inspired range of super-premium Irish whiskeys.

A marriage of inspiration and art, Writers’ Tears is inspired by the golden era of Irish Whiskey, pot still distillation and its deep, lasting bond with creative thinkers and artists that defined Irish culture in the 19th and early 20th centuries.

19th and early 20th century Ireland was a golden era both for Irish whiskey and, perhaps coincidentally, for great Irish novelists, poets and playwrights. Ireland was then the leading whiskey producing nation in the world and the birthplace of literary giants, including writers such as George Bernard Shaw, Oscar Wilde, W.B. Yeats, Lady Gregory, James Joyce, Samuel Beckett and Bram Stoker, to name but a few.

Unique strengths and qualities

‘Champagne of Irish Whiskey’

Unique marriage of Single Pot Still and Single Malt Irish Whiskey

Rooted in Irish literary history

Creative brand synonymous with Ireland’s literary greats of the 19th and early 20th Centuries

One-of-a-kind packaging and brand story

Stand-out packaging which connects with creative audience

Exceptional liquid

Distilled entirely in Copper Pot Stills to create a truly flavoursome whiskey

Celebrity following

International superstars such as Katy Perry, JK Rowling, Margaret Atwood, Stanley Tucci & more have shared a dream of Writers’ Tears

Global distribution

In 50 markets, including Ireland, USA, Canada, Australia, UK, Asia, EU, Australia

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